5 Social Media Tips to Help You Drive Sales

The evolution of social media and technology has completely reshaped marketing. Today, data is plentiful and insights are easy to gather, allowing social media savvy marketers to drive tremendous results. Social media allows you to build a loyal following and share your message in a unique way, resulting in generating sales and ultimately building a successful business.… Continue reading 5 Social Media Tips to Help You Drive Sales

A Twitter Hashtag Won’t Cost Much, But It’s Worth Its Weight in Goal. 3 Keys to an Effective Social Media Presence

Your startup might be lurching along without much capital, but that doesn’t mean you can drop off the grid. Your business needs social media, and, fortunately, you don’t have to drain your account to get a big boost from today’s hottest platforms. You just have to be strategic without becoming too stingy. A joint study… Continue reading A Twitter Hashtag Won’t Cost Much, But It’s Worth Its Weight in Goal. 3 Keys to an Effective Social Media Presence

Twitter Is Thinking About Paid Subscriptions

The focus would be on providing a premium version of Tweetdeck aimed at professionals and offering extra insight without any adverts. Twitter needs to generate more revenue while enticing more people to sign up and use its service for the long-term. Advertising so far isn’t bringing in the dollars, and users don’t particularly like ads… Continue reading Twitter Is Thinking About Paid Subscriptions

Social Media Marketing: What’s the point?

Advertisers lost control of the media years ago when the internet gave all the target audiences the power to run their own message delivery systems. I’m not sure we had fully recovered from that peaceful revolution when another gigantic wave hit us, then another and another: Facebook, Myspace, Twitter, LinkedIn, Pinterest, Instagram, blogs, Yelp, Foursquare, and on… Continue reading Social Media Marketing: What’s the point?

Social Media Takes Centre Stage In Recriutment

Social media continues to grow and now has over 1.2 billion users worldwide. While it has become a great tool for companies to connect their brands with consumers, it has also become a valuable tool for recruiters and job seekers. Current studies show that social media use for hiring is at an all-time high with… Continue reading Social Media Takes Centre Stage In Recriutment