5 Social Media Tips to Help You Drive Sales

The evolution of social media and technology has completely reshaped marketing. Today, data is plentiful and insights are easy to gather, allowing social media savvy marketers to drive tremendous results. Social media allows you to build a loyal following and share your message in a unique way, resulting in generating sales and ultimately building a successful business.… Continue reading 5 Social Media Tips to Help You Drive Sales

What Your Instagram Filter Says About You [Infographic]

Are you one of the 100 million active users generating 40 million photos a day on Instagram? As a marketer, user generated content is a gold mine for insights and can be a nice complement to any content marketing strategy. Even better, applications such as Instagram are primed for taking that content mobile. Smart savvy… Continue reading What Your Instagram Filter Says About You [Infographic]

The Ultimate Guide to Instagram Marketing for Retailers and Brands

Want to increase your brand awareness and get engaging customers to boost sales? Instagram is a spectacular tool for retailers and businesses. Why? We are here to show you 8 effective ways for online retailers and businesses to achieve these goals by using Instagram. Why photos rule when it comes to marketing: Photos make an… Continue reading The Ultimate Guide to Instagram Marketing for Retailers and Brands

10 Templates to Help You Create Beautiful Instagram Stories

More than 15 million businesses now use Instagram worldwide and over half of those businesses are creating Stories every month. Stories are an incredible way to connect with your audience in fresh and authentic ways. Who knows, maybe they’ll even become the new News Feed. But creating attractive Instagram Stories can be challenging and time-consuming. We’d love to help with that! We’ve… Continue reading 10 Templates to Help You Create Beautiful Instagram Stories

This Former Marketing Director Quit Her Job After 7 Weeks of Posting Amazing Animations on Instagram

In this series, Instagram Icon, Entrepreneur speaks with the individuals behind popular Instagram accounts to find out the secrets of their success. Rachel Ryle was working a day job as a marketing director for a toy company four years ago when she decided to bring her hobby of illustration to life. She’d always loved to… Continue reading This Former Marketing Director Quit Her Job After 7 Weeks of Posting Amazing Animations on Instagram

This Entrepreneur’s Eye-Catching Instagram Keeps Her Nail Salon 100 Percent Booked

What started out as a side project for Sharmadean Reid has grown into a constantly booked nail salon, two books, brand-partnered pop-up shops around the world and even acknowledgement from the Queen of England. And it’s all in part due to Instagram. “I essentially wouldn’t have a business if it wasn’t for it. That’s just the… Continue reading This Entrepreneur’s Eye-Catching Instagram Keeps Her Nail Salon 100 Percent Booked

Everything You Need to Know About Instagram Takeovers

Instagram takeovers are an incredible way for brands, individuals and influencers to collaborate and cross-promote content. Even though Instagram takeovers seem trendy now, they first started to gain popularity back in 2012 with brands like General Electric, Burberry and Food Republic inviting Instagrammers to take over their feeds for a day. What started out as… Continue reading Everything You Need to Know About Instagram Takeovers

Instagram Blurs Out ‘Sensitive’ Photos

The blurry screen will be placed over content that has not violated Instagram’s policies, but was reported by someone and confirmed to be ‘sensitive’ by a member of Instagram’s review team. If ignorance is bliss, Instagram is about to become a very serene place. The Facebook-owned social network will soon begin blurring out photos and… Continue reading Instagram Blurs Out ‘Sensitive’ Photos

Instagram Stories Is Likely to Become a Powerful Marketing Tool

Stories is potent and affordable medium for providing an immersive advertising experience. Instagram is looking for more ways to monetize the platform and the astounding consumer reach it has. The photo-sharing app (hasn’t it become much more than that, though?) announced that it is experimenting with video ads within Stories with some of the biggest… Continue reading Instagram Stories Is Likely to Become a Powerful Marketing Tool

8 Tips to Attract Your First 250K Instagram Followers

These Instagram strategies have been well-tested in helping others build large followings on the social media platform. Instagram is hands-down one of the most popular social media networks. There is so much available attention to capture, which is why building a large following is such a top priority for brands and individuals. A friend of… Continue reading 8 Tips to Attract Your First 250K Instagram Followers